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Media Contact:
405-216-5100
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New VALUE-PRICING From PYP
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YOUR Entrées at YOUR Price!
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Edmond, OK (March 3, 2008) — When we started Pass Your Plate three years ago, it was
our goal to provide delicious, healthy and time-saving meals that were affordable for busy people everywhere.
By buying only the highest quality ingredients for our menu items and buying those items in bulk, we’ve been
able to create high-quality offerings that are incredibly affordable when compared with the alternatives.
In our own family, we are always amazed that we can’t escape the local charcoal burger joint for less than
$35 -- argh! At little more than three dollars per serving, PYP is easy on the budget. Many of our customers
report significant savings when making PYP a part of their every-month food plan, especially when they take
advantage of PYP Rewards.
We want to let you know about an exciting change in store for you beginning in March. When the price for
a gallon of milk starts creeping towards $5, you don’t have to read the business pages to know that food
prices are growing at the fastest rate seen in many years (17 years to be specific). In that light,
we wanted to make it easier for you to manage your food budget by giving you more choice in the way you buy.
So we’ve done away with packages – OUT with the old and IN with the new! With our new Value Pricing menu,
you can buy any number of entrées that you choose – and you can buy them at the specific price for that entrée!
If you want to stretch your dollar farther, you’ll likely be able to create a basket of seven or eight entrées
that ends up being more affordable than our old six-package. Or splurge a little for that high-end item, like
our Hawaiian Flank Steak, served with our tangy pineapple and pepper relish (cooks in 10 minutes – so you
get yummy PLUS fast!). Either way, you get YOUR entrées at YOUR price, every time – delicious,
convenient, affordable and time-saving. And with PYP Rewards, the more you spend the more $$ you save!
Purchase your April entrées while you’re in the store this month and get DOUBLE POINTS so you can SAVE TWICE
AS MUCH!
We appreciate your business and look forward to seeing you again soon at Pass Your Plate!
Be sure to watch for April’s Platter newsletter, where we’ll have even more menu surprises in store for you!
Happy shopping,
Jim and Dana Quillen, Founders – Pass Your Plate
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Pass Your Plate to Launch PYP Rewards
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Easy to Track Rewards Help You Save!
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Edmond, OK (January 2, 2008) — Jim and Dana Quillen, founders of Pass Your Plate,
introduce PYP Rewards; a rewards program for loyal Pass Your Plate customers - customers earn dollars
back from their purchases. There are no punch cards, no stamps and no key fobs to keep track of…the
entire rewards program happens automatically.
PYP Rewards works in three simple steps:
- Opt In
All PYP REWARDS earnings and offers are communicated via e-mail. Customers can opt-in to the program
at www.PassYourPlate.com and immediately begin earning points.
- Earn Points
Points can be earned by making any purchase online or in Pass Your Plate stores and one point is accrued
for every dollar spent. Points are automatically converted to Rewards Vouchers when reward thresholds
are reached. Frequent customers can eventually earn their way into the Premier Pass tier, where they
receive additional benefits.
- Redeem Rewards
Rewards Certificates are generated automatically via e-mail and can be used towards any Pass Your Plate
purchase!
For more information about Pass Your Plate, PYP Rewards, or how you can begin earning rewards, contact
Pass Your Plate Corporate Headquarters at 405-216-5100 or your local Pass Your Plate.
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Pass Your Plate Named to Top 100 New Franchises
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Oklahoma-Based Franchise Included for Second Year!
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Edmond, OK (November 14, 2007) — Jim and Dana Quillen, founders of Pass Your Plate,
announce that Pass Your Plate, an Edmond, OK based franchise, has been named for the second year
in a row as one of the Top 100 New Franchises by Franchise Market Magazine. Franchise Market
states that in the past 6 years, more than 1000 concepts have been introduced. Each year, they
name only 100 as the top new franchises. Once again, Pass Your Plate has received this
prestigious recognition.
According to a recent survey from PARADE, 61% of families said that eating together was an
important part of their lives. Pass Your Plate, helps families do just that; with ease! Headquartered
in Edmond, Oklahoma, Pass Your Plate is a unique meal assembly center providing families with hassle-free
meals that conveniently go from the refrigerator directly to the range, resulting in hours of saved time
in the evening. With a dozen different entrées to choose from every month, customers go to Pass Your
Plate’s professional kitchen, follow the simple directions using the fresh ingredients provided and
assemble any number of entrées desired. Each entrée feeds four to six people at a cost of less than
$3.50 per serving. For those who do not have time to come in to Pass Your Plate and prepare meals, they
can simply call the location closest to them and Pass Your Plate will customize entrées to the families’
taste so they can drop by and pick them up. In addition to all other options, there are always entrées,
sides, desserts and breakfasts in the freezer ready and waiting for your quick needs.
In addition to providing meal time solutions for families, Pass Your Plate also offers business opportunities
for those interested. For more information on how to become a part of this Top 100 Franchise concept, contact
Dave Kuker at Pass Your Plate corporate headquarters, 405-216-5100.
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PASS YOUR PLATE CREATES NEW MENU ITEMS FOR ADDITIONAL CONVENIENCE
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By Customer Demand – Pass Your Plate Adds Side Items, Breakfasts and Desserts to Menu
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EDMOND, OK (March 7, 2007)— Customers wanted it, now they get it! Pass Your Plate
has expanded the menu to include other items such as side items, breakfasts as well as
desserts that are all for expanded customer convenience.
According to ConAgra Foods, 70% of parents experience anxiety associated with the evening meal.
In response to this statistic, do-it-yourself meal preparation was named as one of the hottest
trends in the food industry in the December 2005 issue of Entrepreneur. Pass Your Plate was
recently named as one of the Top 100 New Franchises by Franchise Market Magazine.
Headquartered in Edmond, Oklahoma, Pass Your Plate is a unique meal assembly center providing
families with hassle-free meals that conveniently go from the refrigerator directly to the range,
resulting in hours of saved time in the evening. With a dozen different entrées to choose from
every month, customers go to Pass Your Plate’s professional kitchen, follow the simple directions
using the fresh ingredients provided and assemble any number of meals desired. Each entrée feeds
four to six people at a cost of less than $3.50 per serving. Packages have been created for added
value and are explained in further detail on www.PassYourPlate.com.
"One of the biggest requests that we have received from our customers is to offer side items to
accompany our entrées," said Jim Quillen, founder of Pass Your Plate. "While customers are making
their purchases on www.PassYourPlate.com, customers now have the option to purchase side items,
breakfasts and desserts in addition to their meals. Our mission is to continue to create
time-saving solutions for our customers on the go. This is just another step in the right
direction."
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PASS YOUR PLATE, OKLAHOMA BASED FRANCHISE,
EXPANDS TO NORTH CAROLINA – STORE OPEN IN WILMINGTON ON MARCH 15
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Pass Your Plate – Grand Opening Trial Offers Available
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EDMOND, OK (March 2, 2007)— Jim and Dana Quillen, founders of Pass Your Plate,
announced the newest Pass Your Plate opening on March 15, 2007 in Wilmington, North Carolina.
Wilmington residents Gary and June Chubbuck are the first Pass Your Plate franchise owners
in North Carolina with the Wilmington location in Smith Creek Station (228 Eastwood Road B-5).
According to ConAgra Foods, 70% of parents experience anxiety associated with the evening meal.
In response to this statistic, do-it-yourself meal preparation was named as one of the hottest
trends in the food industry in the December 2005 issue of Entrepreneur. Pass Your Plate was
recently named as one of the Top 100 New Franchises by Franchise Market Magazine.
Headquartered in Edmond, Oklahoma, Pass Your Plate is a unique meal assembly center providing
families with hassle-free meals that conveniently go from the refrigerator directly to the range,
resulting in hours of saved time in the evening. With a dozen different entrées to choose from
every month, customers go to Pass Your Plate’s professional kitchen, follow the simple directions
using the fresh ingredients provided and assemble any number of meals desired. Each entrée feeds
four to six people at a cost of less than $3.50 per serving. Packages have been created for added
value and are explained in further detail on www.PassYourPlate.com.
Beside entrées, customers can also purchase side items, breakfasts and desserts for additional
convenience. To make a purchse, schedule a party, or to find out more information about Pass Your Plate,
please visit www.PassYourPlate.com.
"We’re excited to bring time-saving dinner solutions to the Wilmington area," said Jim Quillen,
founder of Pass Your Plate. "We are also very excited for June and Gary opening our first store
in North Carolina."
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PASS YOUR PLATE, OKLAHOMA BASED FRANCHISE,
NAMED TO TOP 100 FRANCHISES
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EDMOND, OK (December 11, 2006)— Jim and Dana Quillen, founders of Pass Your Plate today
announced that Pass Your Plate has been named as one of the Top 100 New Franchises by
Franchise Market magazine. Franchise Market magazine is published in partnership with
SCORE - America's Counselors to Small Business and the Association of Small Business
Development Centers.
According to the magazine, the Top 100 new franchises selected have all been formed
since the year 2000; some franchises on the list are brand new concepts while others
are well known. Franchise Market magazine estimates that since 2000 there have been
over 1,000 new franchise concepts introduced in different businesses or industry areas.
Headquartered in the Edmond, Pass Your Plate is a meal preparation business providing
families with tasty and hassle-free meals without spending hours in their own kitchen.
With a dozen entrées to choose from every month, customers go to Pass Your Plate’s
professional kitchen, follow the simple assembly directions and assemble up to 12
uncooked meals. Each entrée feeds 4 to 6 people at a cost of around $3.50 per serving.
Meal options include the Perfect 10 (10 meals) and Pick 6 (six meals), and the Easy 3 (three meals).
Pass Your Plate has six locations open in the Oklahoma City metro area, one each in Tulsa,
Owasso, Stillwater and Weatherford; three in Arkansas and one in Albuquerque, New Mexico.
Additional stores opening soon include a second location in Tulsa, Wilmington, North
Carolina and Cleveland, Ohio.
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About Pass Your Plate
Pass Your Plate, founded by Jim and Dana Quillen, provides families with tasty, nutritious and
hassle-free meals without spending hours in their own kitchen. With corporate headquarters in
Edmond, Oklahoma, Pass Your Plate has eight locations open in Oklahoma; four in Arkansas, one
in New Mexico, one in North Carolina, one in Illinois and one in Ohio. For more information about
Pass Your Plate, please visit www.PassYourPlate.com.
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